Pinnacle: VMware’s most strategic global and transformational partners. Partner Connect now offers 5 program levels, determined by performance (bookings and customer lifecycle-related activities) and certified capabilities. Also known as VARs (for Value-Added Resellers) when providing services in conjunction with resell transactions.ĭoes Partner Connect have program levels?
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Solution Reseller: Resell VMware software and services (including activation) to customers after purchasing from a VMware distributor in their market. Also known as ISVs (for Independent Software Vendors). VMware works with Solution Builder partners to validate their solution designs. OEMs (for Original Equipment Manufacturers) are also considered Solution Builders because they embed VMware technology in their own software and hardware offerings. Solution Builder: Embed or build on the offerings of their primary vendors to ensure customers have integrated solutions and applications that are tailored to their specific vertical or horizontal needs.
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Also commonly referred to as SIs (System Integrators), GSIs (for Global Systems Integrators) or professional services partners. Solution Services: Specialize in assessing, planning, designing, implementing, integrating, testing, deploying and sometimes maintaining solutions and computing environments and estates. Also referred to as “asset-lite” partners. CSP-SaaS: CSP-SaaS partners provide cloud hosting services via data centers owned by VMware or a third-party cloud provider.
CSP-Cloud Builder: Cloud Builder partners provide cloud hosting services via their own data centers. VMware CSPs comprise 2 categories, Cloud Builders and CSP-SaaS partners, based on whether the hosting data centers are partner- or VMware-operated. Many CSPs also offer traditional managed services such as network, application, infrastructure and security. VMware Partner Connect is a unified points-based program that covers several partner business models:Ĭloud Services Provider (CSP): Provides customers with subscription access to cloud-hosted computing, storage, and software services.
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